-Media (graphics, photos, music, etc.) that is bought for a one time fee allowing it to be used for profit, without payment of royalties )ongoing payments to the creator)
Copyright does not protect names, titles, slogans, or short phrases. In some cases, these things may be protected as trademarks. Contact the U.S. Patent & Trademark Office, 800-786-9199, for further information. However, copyright protection may be available for logo artwork that contains sufficient authorship. In some circumstances, an artistic logo may also be protected as a trademark.