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SEO Poisoning manipulates search engine results to make sites that are malicious in nature place higher in the results list. According to the article in 2011 40% of all cyberattacks resulted from SEO poisoning.

I know that when I'm doing a Google or Bing search, I am looking for a specific item or topic and sometimes don't even think about reviewing the link that I'm clicking on. The high amount of malware that is in search engines is scary. The pointers that were in the article were very true and very easy for the every day user to do when they are doing a search. And anyone that does not have an anti-virus or anti-malware on their system is just asking for their system to be attacked.

I use AVG security on my laptop and it uses an add-on called link scanner. When I search, the results are rated as safe or not, with a check mark or an "X" accordingly. So you immediately know which sites to avoid. It's worth trying since this could essentially save you the time and headache of undoing malware or spyware you might contract otherwise. It's a nice "peace of mind" tool.