The reason for this post was to get some feedback from our readers, and to find out what social media services you use that work well for you. This can be on a personal level or business level.
The popularity of social media marketing and tips for social networks is growing now faster than any year before, and 2011 is set to only increase with businesses and brands embracing these social services more than before
This Valentine's Day article relates how a NY bakery kept business brisk during recent bad weather. Using Facebook and Twitter to remind customers of the hot drinks they serve and offering coupons helped out. The write-up also mentions a change in marketing Spot Dessert took by hiring a PR firm that would lead them into the social media as part of their advertising and communications with customers. People who frequent there are encouraged to join the fun by adding photos of their food or answering questions posted on the site. The general manager of the bakery is quoted as saying, "we wanted to create a personality around our brand." After reading this article, my response is "Mission Accomplished!"
The Wall Street Journal published this article by Amy Marcus on Monday, April 25, 2011. By connecting patients who are suffering from ALS on Facebook, they are able to share information on treatments that work and those that do not. This particular study had to do with lithium.
Meanwhile, we need to watch for where innovations occur. That’s largely going to be Web 2.0, a hub of invention so busy that it’s difficult to keep up.
Here is another website from my list of news favorites. This one contains valuable information about the IT world in terms of business. This site is useful for getting big corporations views of the changes in social media etc...
This article relates to class discussions on social media and the classroom. It was in yesterday's Wall Street Journal's Personal Journal section. Major corporations are turning to universities and colleges to reach a younger, tech saavy generation to market their products. Instructors are anxious to work with these companies to let their students gain experience and knowledge of marketing with the new technologies.