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As one anxious CEO told his staff at a meeting last Thursday: “The future of the way people consume information, the way people socialise and connect, is going to change a lot more in the next ten years even than in the last ten. How you find information, how you consume it, how you share it and connect with your friends... dramatic changes.” That agitated CEO, by the way, was Steve Ballmer, of Microsoft, which to date has thrown a $10 billion investment at its internet operations without turning a profit. True, his firm's own record on monopolistic abuse of power is pretty colourful, and its cash pile of an estimated $40 billion hardly makes it a minnow.