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CI Editorial

Why Slacktivism Is Underrated - 0 views

mashable.com/...slactivism-cause-engagement

social media online engagement

shared by CI Editorial on 27 Jun 12 - No Cached
  • new research shows just how valuable social actions (however easy) can be
  • As likely as non-social media promoters to donate
  • More than four times as likely to encourage others to sign a petition or contact political representatives
  • ...4 more annotations...
  • The bottom line? Just because people are doing something easy on social media doesn’t mean that’s all they are doing.
  • Plus, the activities that slacktivists choose to undertake have a higher potential to influence
  • Social champions have real value
  • more likely to spread the word
CI Editorial

Anxious wait for scientists on Rio+20 talks - SciDev.Net - 0 views

www.scidev.net/...cientists-on-rio-20-talks.html

RIO+20 Planetary boundaries Brazil UN Conference on Sustainable Development

shared by CI Editorial on 27 Jun 12 - No Cached
  • 'Planetary boundaries' is an idea that was showcased by Johan Rockström, executive director of the Stockholm Resilience Centre, in Nature in 2009, and refers to limits to the use of nine of the Earth's resources, ranging from activities that generate carbon dioxide to land use, the loading of atmosphere with aerosols and the use of oceans.
CI Editorial

Facebook Timeline For Brands: It's About Storytelling - Forbes - 0 views

www.forbes.com/...-brands-its-about-storytelling

Facebook timeline storytelling brand social media

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  • As anticipated, Facebook Timeline for Pages was announced Wednesday. The buzz is deafening. Us social media types don’t lack opinions or channels to share them. Among my network, the chatter is mostly positive, obsessed with aesthetics of the interface, new navigation patterns and the placement of things like Apps, Photos and the like. But this, my “friends,” is not the real story here.
  • If you read between the lines, you’ll discover that the entire Facebook platform is organized around the generation and amplification of stories.
  • So don’t obsess about your new Timeline cover photo or how a user’s eyeball will scan your new page layout. Rather, spend that time to become the storyteller your brand deserves, because every brand has a story.
CI Editorial

Agricultural and Biofuel News: Rio+20 zero draft accepts 'planetary boundaries' - 0 views

www.enn.com/...44195

RIO+20 Planetary boundaries

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  • CI Editorial on 27 Jun 12
     
    The latest draft of the so-called 'zero draft' document, which will be presented to heads of government at the Rio+20 Summit in June, has been amended to include an acknowledgement that there are scientifically assessed 'planetary boundaries' which, if overstepped, could result in irreversible damage to the Earth's systems.
CI Editorial

Tackling the real crisis in science communication - SciDev.Net - 0 views

www.scidev.net/...n-science-communication-1.html

RIO+20

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  • CI Editorial on 27 Jun 12
     
    The shortage of credible and diverse voices in science undermines the capacity of journalists to respond to development challenges.
CI Editorial

The Breakthrough Institute: So, You Want To Be a Conservationist? - 0 views

thebreakthrough.org/...er_kareivas_breakthrough.shtml

shared by CI Editorial on 27 Jun 12 - No Cached
  • Whereas the old conservation sought to preserve tracts of "pristine nature" from human impact, a new conservation will "enhance those natural systems that benefit the widest number of people, especially the poor."
CI Editorial

The Myth of Sustainable Meat - NYTimes.com - 0 views

www.nytimes.com/...-myth-of-sustainable-meat.html

food security meat climate change global warming

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  • CI Editorial on 27 Jun 12
     
    For all the strengths of these alternatives, however, they're ultimately a poor substitute for industrial production. Although these smaller systems appear to be environmentally sustainable, considerable evidence suggests otherwise.
CI Editorial

Indigenous Brazilian group certified to trade carbon credits - SciDev.Net - 0 views

www.scidev.net/...d-to-trade-carbon-credits.html

climate trade credits certified Brazil REDD+ Surui Forest Verified Carbon Standard Climate Community and Bidiversity Standard

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  • CI Editorial on 27 Jun 12
     
    Brazil's Paiter Suruí community has become the first indigenous group in the country to receive international certification to sell carbon credits in return for protecting and restoring forests in their Amazonian territory.
CI Editorial

Wal-Mart chairman: How we came to embrace sustainability - Fortune Tech - 0 views

tech.fortune.cnn.com/...ton-peter-seligmann-transcript

Wal-Mart sustainability business Peter Seligmann Rob Walton Pacific Oceanscape

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  • CI Editorial on 27 Jun 12
     
    Rob Walton, Chairman of Wal-Mart Stores, and Peter Seligmann, CEO of Conservation International spoke to Fortune's Andy Serwer at the magazine's Brainstorm Green conference in Laguna Niguel, California.
CI Editorial

Americans connect dots between global warming and extreme weather - Capital Weather Gan... - 0 views

www.washingtonpost.com/...gIQAyQBORT_blog.html

global warming climate change Americans public opinion survey weather

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  • CI Editorial on 27 Jun 12
     
    Most Americans get it: global warming is intensifying heat waves and extreme precipitation to some degree. That's the take away from a new public opinion survey from the Yale Project on Climate Change Communication and George Mason University Center for Climate Change Communication.
CI Editorial

McDonald's Celebrates 90 Groundbreaking Advancements in Environmental Practices Around ... - 0 views

www.marketwire.com/...und-world-nyse-mcd-1645685.htm

McDonald's best practices recycling business energy

shared by CI Editorial on 27 Jun 12 - No Cached
  • Reusing air conditioning condensation to water plants and clean. Repurposing advertising banners into fashionable tote bags. Recycling used cooking oil to power generators at a hospital. Today, McDonald's Corp. (NYSE: MCD) celebrates these and dozens more examples of passion and innovation in the 2012 Global Best of Green report.
  • CI Editorial on 27 Jun 12
     
    Reusing air conditioning condensation to water plants and clean. Repurposing advertising banners into fashionable tote bags. Recycling used cooking oil to power generators at a hospital. Today, McDonald's Corp. (NYSE: MCD) celebrates these and dozens more examples of passion and innovation in the 2012 Global Best of Green report.
CI Editorial

The Scientific Guide to Global Warming Skepticism - 0 views

www.skepticalscience.com/...Guide_to_Skepticism.pdf

climate media document filetype: pdf

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  • CI Editorial on 27 Jun 12
     
    A useful primer with lots of infographics, in PDF format.
CI Editorial

REDDy Set Grow - 0 views

www.unepfi.org/...reddysetgrow.pdf

forest carbon markets media document filetype: pdf

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  • CI Editorial on 27 Jun 12
     
    UNEP: Opportunities and roles for financial institutions in forest carbon markets
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