The Job Market for MBAs is About to Take a Hit - Walter Frick - Harvard Business Review - 0 views
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Mike Nall on 29 Nov 13The decline in demand for MBA's coupled with the overly optimistic interest in STEM is symptomatic of a bigger problem which is the fragmentation of business disciplines and the latent need for a new School of Innovation at universities that would be a professional school similar to law and medicine to educate a new group of leaders who are innovators. Innovators are T-shaped people with broad knowledge in STEM, marketing, finance, law, and operations and deep knowledge and experience in at least one discipline. Innovators learn a new fourth generation (4G) of innovation theory and practice that includes upgrades in disciplines such as finance to measure intangible capital that drives innovation more than tangible capital, upgrades in marketing to more effectively discover latent market opportunities with analytic big data insights tested with experiential intervention experiments, upgrades in entrepreneurship that operates inside an existing company, and the skilled capability to create and operate innovation hubs such as the new Department of Energy innovation hubs required to transform industries with radical innovation governed by new dominant designs. The 21st century is the Age of Innovation and we need innovation to be a new professional discipline supported by new Schools of Innovation and a career path in companies leading to the Chief Innovation Officer, which was first defined in the 1998 book, Fourth Generation R&D.
