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What the adaptation-extension distinction was intended to address was additive comprehension, a term borrowed from game designer Neil Young, to refer to the degree that each new text adds to our understanding of the story as a whole. So, the Falling Skies graphic novel is a prequel which tells us about the disappearance of the middle brother and thus helps to provide insights into the motives of the characters on the Turner television series. In this case, additive comprehension takes the form of back story, but the same graphic novel also helps us to better understand the organization of the resistance movement, which we can see as part of a world-building process. Most transmedia content serves one or more of the following functions: Offers backstory Maps the World Offers us other character’s perspectives on the action Deepens audience engagement.

the logical relations between those media extensions.

transmedia

But now that Facebook has launched the App Center — where Facebook apps (Farmville, Draw Something), along the most popular iOS and Android apps that plug into Facebook, all live together — and become something more like Planet Facebook, you might be giving up personal information to more companies than just Facebook.

Facebook has always technically asked for your permission to do things, but every time it changes its design, things get a bit more unclear as to what actually happens when you do things like play a game or read an article.