Full article: User roles and team structures in a crowdsourcing community for internati... - 0 views
-
midmarketplace_ on 14 May 20"The term is defined as "[…] the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call" (Howe, 2009, p. 99). The basic assumption behind crowdsourcing refers to the notion of "the wisdom of the crowd" (Howe, 2006), wherein large groups that are working jointly are considered to create more knowledge and information and therefore intelligence that yield to a higher value compared to the work of individual users (O'Reilly & Battelle, 2009)."