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Designing Our Own Graves: Observatory: Design Observer - 0 views

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templated_mind co-creation collaboration siegel prosumerism

shared by paul lowe on 19 Sep 10 - No Cached

paul lowe on 19 Sep 10

"This evolving consumer mentality might be called "the templated mind." The templated mind searches for text fields, metatags and rankings like the handles on a suitcase. Data entry and customization options are the way prosumers grip this new generation of products. The templated mind hungers for customization and the opportunity to add their input - in essence to do-it-themselves. The templated mind trusts the result of social production more than the crafted messages of designers and copywriters. And this mentality is changing the design of products. "

<div class="cArrow"> </div><div class="cContentInner">"This evolving consumer mentality might be called "the templated mind." The templated mind searches for text fields, metatags and rankings like the handles on a suitcase. Data entry and customization options are the way prosumers grip this new generation of products. The templated mind hungers for customization and the opportunity to add their input - in essence to do-it-themselves. The templated mind trusts the result of social production more than the crafted messages of designers and copywriters. And this mentality is changing the design of products. "</div>

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