An Apple tablet could pit iTunes against Amazon - CNN.com - 1 views
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What can Apple do better with e-books? For textbooks or anthologies, Apple can give iTunes users the ability to download individual chapters, priced between a few cents to a few bucks each.
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It would be similar to how you can currently download individual song tracks from an album. It might even have the same earthshaking potential to transform an entire industry by refocusing it on the content people actually want instead of the bundles that publishers want them to buy.
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College students would love this: Teachers rarely assign an entire textbook, so they would save hundreds of dollars by downloading only a few chapters of each textbook.
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