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Amanda Nichols

The rise of e-reading | Pew Internet Libraries - 0 views

  • A fifth of American adults have read an e-book in the past year and the number of e-book readers grew after a major increase in ownership of e-book reading devices and tablet computers during the holiday gift-giving season
  • The average reader of e-books says she has read 24 books (the mean number) in the past 12 months, compared with an average of 15 books by a non-e-book consumer.
  • Some 41% of tablet owners and 35% of e-reading device owners said they are reading more since the advent of e-content.
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  • There are four times more people reading e-books on a typical day now than was the case less than two years ago
  • E-book reading happens across an array of devices, including smartphones.
  • In a head-to-head competition, people prefer e-books to printed books when they want speedy access and portability, but print wins out when people are reading to children and sharing books with others
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    Pew study on the use of ereaders, ebooks, and ereading
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