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alexbelov

Bkstg directly connects musicians with their fans | TechCrunch - 1 views

techcrunch.com/...nect-musicians-with-their-fans

music Technology musicians fans entertainment

shared by alexbelov on 05 Apr 16 - No Cached
  • the connection between fan and celebrity is minimal
  • Bkstg is looking to change all that, not only for fans but for artists.
  • Bkstg is its own platform, created by Ran Harnevo, that lets artists own the entire experience of connecting with their fans, from posting videos and photos, selling tickets, and selling merchandise.
  • ...2 more annotations...
  • Bkstg gives artists a full dashboard to show interaction on the consumer side. They can see who is buying tickets, who is engaging with content, and who is watching exclusive videos and listening to exclusive tracks.
  • But Bkstg isn’t just about targeting those top revenue fans, but for creating new ones. For example, an artists on tour can send a geo-fenced message out on Bkstg to offer discounted tickets that haven’t sold yet.
  • alexbelov on 05 Apr 16
     
    Bkstg offers artists a direct way to manage and grow their audiences, including interaction with fans, selling tickets, and making limited offers. This can potentially reduce the need for intermediaries and give creative people more independency.
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