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A must read. I love the way in which Kevin connects the new economy with the power of the networks. The only rule I would change is #8 where he states 8.No harmony, all flux ...I think I would go for no order, all flux ...or somethin' ...here are the rules for a taste... 1. Embrace Swarm 2. Increase returens 3. Plenitude, no scarcity 4. Follow the Free 5. Feed the web first 6. Let Go at the Top ( I don't really get this one. Can anyone translate?) 7. From Places to Spaces 8. No harmony, all flux 9. Relationship Tech 10. Opportunities before efficiencies