December 21, 2012 marks the end of the Mayan long count calendar. As such, plenty of Internet hoaxes and people have begun to associate it with the end of the world as we know it.
Many businesses enact their own lead generation campaigns. Many of these businesses also wonder if is it really possible to achieve a productive campaign.
Lead generation is not only good for strictly B2B businesses. It can also be utilized by businesses that are only looking to dabble in B2B just a little bit.
Telemarketing is one of the few choices left for small, young financial businesses and professionals who have yet to make their way into the business world.
If you have been using telemarketing in conjunction with other marketing tools, you can actually use it to see if those other tools really are delivering.
A common misconception about telemarketing comes from the fact that the usual sales process that most people go through are so fast, things like telemarketing seem unnecessary.
We can look at a marketer as like a carpenter. He has a whole box of tools to use in order to build something with his skills, in this case that being the best lead generation campaign that will work for their business.