XP Investimentos: making cash through education in Brazil - 0 views
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Leonardo Gottems on 11 Jun 12XP Investimentos is the biggest brokerage in Brazil not related to any bank or larger financing institution. The path the company encountered to achieve this status had a lot of tools and shortcuts. It started in the middle of the market environment full of fears in 2001, the year of 9/11 terrorist attack. Guilherme Benchimol and Marcelo Maisonnave began as autonomous investment agents in Porto Alegre. Their office was a room of just 40 square meters. The computers used in the business were a little lagged because it was bought from a lan house.