Your guide to track the Customer Effort Score - 0 views
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cloudcherry on 19 May 17The Customer Effort Score is easily the front runner in measuring how much effort the customer expends at a particular interaction with a brand. As such, it is quite a powerful metric that tells your Business how hard/easy you are making the overall experience for your customers. We, at CloudCherry, having interacted with many consumer-facing brands worldwide decided to include the Customer Effort Score to the wide-ranging collection of metrics (NPS, CSAT, Customer Delight Score and more) that we help other brands to track and improve.