Keyword analysis is an integral part of creating your digital marketing strategy. It involves researching and determining which keywords are used when people find your website. There are a variety of tools available, including Google Adwords, that can be used as part of a keyword analysis.
Much has been made of new digital marketing strategies like social media and SEO, but what about the old tried and true method of email marketing? Does it still work? The short answer is: YES!
If you've read any literature on marketing you've most likely heard the term "target audience" a.k.a. the group of people that would find your product or service the most appealing. But how do you identify who your target audience is? The answer is in Persona Development.
If you are looking to boost your business in the festive season of halloween, digital marketing services will help to do that. Evince Development offers the best internet marketing services.
There is a lot of buzz going around about Gini Dietrich and Geoff Livingston's new book Marketing In The Round. I am here to set the story straight, and to tell you why you don't need to read this new marketing book.
Internet or online marketing has evolved as the latest marketing channel through which brands/products/services are being promoted. With the advent of such dynamic platform, impossible is not a word anymore.
This is your guide to social media community creation and management bliss. First things first. You've created a branded Twitter account, an engaging Facebook page and penned multiple blog posts. You're feeling pretty great about all your social media activity, but have you thought about the other side of the equation i.e. the social community you're hoping to engage with? Creating and managing an online community is one of the most rewarding aspects of social business development. It involved building and managing a group of like-minded individuals around a brand or cause to achieve your marketing and business development goals.
You are ready to take your digital marketing to the next level. You have a solid brand presence, but you feel like you could be getting more traction. Luckily, the solution might be as simple as building relationships with influencers to spread the word about your brand.
I got the Jelly Bean update for my Galaxy Nexus phone. And needless to say I was in awe of some of the minor features of the new UI, but most importantly the new Google Now feature.
Far to often we "digital natives" love getting on our soapboxes to point out people, companies and organizations who've done something despicable in the digital space, or to look down upon others because they've broken one of the 10000000000 unspoken elitists rules of social media. Seldom do we celebrate or talk about the people, companies and organizations who are doing things correctly in the digital space.
Are you frustrated that you aren't getting results from your Twitter campaign? Not sure what you're doing wrong? Here are 8 Twitter marketing mistakes that might be hurting you.
Marketing is a hit or miss proposition in the world of the QSR industry and sometimes you're better off saving the money you'd spend on advertising campaigns and use it other worthwhile projects such as installing brand new storefront signs. At least you know you'd be getting your money's worth with the new signs compared to a marketing blitz for your QSR franchise if the campaign were to be deemed a dud.
An SEO Audit is a comprehensive look & analysis of your website that identifies problem areas or issues in your website that have a negative effect on your search engine rankings.