Imagine going to work every day and at the start of your day, with your first cup of coffee, you sit down to glance at beheadings, children in the process of being raped, human bodies in various stages of decomposition, the living and dead results of domestic violence, hanging bodies of 10 year old boys accused of being gay, real-life snuff films and bloody dog fighting rings and their subsequent results. Can you think up a human horror? I've probably seen it or a picture or video of something very similar.
"It's a giant beard fashion shoot. Watch as Fili, Kili and all the other dwarves from Peter Jackson's The Hobbit give it up hard for the camera. Work those braided beards, boys! Plus, one dashing new picture of Gandalf."