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From disrupting the peer-reviewed journal publishing tradition to utilizing a dispersed model to test code, the academy has been trying out new ways of innovating an overburdened scholarly apparatus using technology. One of the latest areas to see this sort of experimentation is that of IP, or intellectual property. Marblar, a startup launched by three British PhD students, is hoping to successfully crowdsource the resurrection of "dormant" IP, to flatten and widen the process of tech transfer. A major British venture capital firm, IP Group, has invested about $600,000 in the startup.