"HEINZ HOT KETCHUP
23:30 Advertising notes No comments
Heinz Tomato Ketchup provides four different ads to deliver the same message regarding its product. The spicy hot ketchup developed and sold by Heinz is a departure from the traditional tomato based ke"
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The Irresistible Lynx Effect
00:23 Advertising and Marketing Concepts No comments
The creative talents of advertisements developers utilize many concepts to grab the attention of the viewer including shock, embellishment, misrepresentation and the wacky. Advertisements with these qualities can generate influential visual images leading to successful marketing. This advertisement for "the Lynx effect" demonstrates the impact of creative "