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Colin Woodard suggests that we've been vastly oversimplifying things by talking about America's internal divisions between red states and blue states, between "the coasts" and the "heartland," between the urban and the rural or even the North, South, Midwest and West. Instead, the veteran journalist slices North America (sans Mexico from Tampico south) into eleven culturally distinct regions that look something like a continentally gerrymandered map gone wild.