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The explosion in wealth created by the postwar boom had not made a dent, he discovered. Although the average family was 60 percent richer in 1974, levels of contentment remained unchanged from 1945” (USC Trojan Family Magazine, Winter 2007).

The United States is far richer in 2008 than it was 1974 and yet again these figures show no improvement. In fact, every measurement of personal well-being—psychological, emotional, and spiritual—demonstrates that despite our increased abundance we are less satisfied and more depressed than ever

As Easterlin has confirmed, as we acquire possessions, our aspirations rise in proportion to the gains, leaving us no happier than before. Indeed the more we earn, the more we want! This misguided expectation sets us up for perpetual disappointment because as the evidence demonstrates, prosperity fails as a source of true happiness and life satisfaction.

When do you think it is appropriate for stores to start decorating for and promoting the winter holidays? Before Labor Day1%Between Labor Day and Halloween5%Between Halloween and Thanksgiving36%After Thanksgiving54%Never1%Don't Celebrate Holidays1%Don't Know1%Refused to Answer1%Source: Consumer Reports National Research Center