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The institution negotiates a deep discount off the list price of the textbook in order to have access to an e-text edition. In return for the discount, the university guarantees that every single student in the course will buy the e-text, which is charged like a lab fee. This is a definite change from the current textbook model, in which each student is personally responsible for showing up to class armed with the textbook, either in printed or digital form. As schools are discovering, as the prices of printed textbooks rise, so does the number of students who avoid buying the textbook. When we made this arrangement, we were considering, what does the publisher need to have, what does the author need to have, and what does the student need to have? You have to create a model, I think, that works out for all three of those pieces.