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GetUp! uses social media, SMS to boost election campaign - Computerworld - 0 views

  • “SMS, Twitter and Facebook were really useful because the High Court case needed plaintiffs who had missed the enrolment deadline and we were able to locate these people through this means," he said. "We probably wouldn’t have been able to launch the case without this.”
  • “Our major means of communication at GetUp! is email and we have some 70,000 Australians who receive those emails," he said. "Obviously expanding into Twitter, Facebook and YouTube has been a great way to connect with people on another level."
  • Our major means of communication at GetUp! is email and we have some 70,000 Australians who receive those emails," he said. "Obviously expanding into Twitter, Facebook and YouTube has been a great way to connect with people on another level."
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    Political lobby group GetUp! has shared insights into how email, social media and SMS were crucial to the success of its recent election campaign
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