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Yahoo has acquired many small startups and big companies over the years but still not in a good position. Last year Yahoo acquired mobile analytics firm "Flurry" and CEO Marissa Mayer stated that Yahoo is a "mobile first company." 

Generating revenue from the free apps is not like dip and sip, once you developed an app, the next step is to submit it to the app store (Apple/Google Play/Windows). But a question always arises in your mind is "How much should my application price?" and therefore evaluate to keep it either free or paid can be difficult.