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Anna Holmgreen

The Living Room Candidate - 0 views

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    "The Living Room Candidate contains more than 300 commercials, from every presidential election since 1952, when Madison Avenue advertising executive Rosser Reeves convinced Dwight Eisenhower that short ads played during such popular TV programs as I Love Lucy would reach more voters than any other form of advertising. This innovation had a permanent effect on the way presidential campaigns are run. "
Anna Holmgreen

Vintage Ad Browser - 0 views

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    The Vintage Ad Browser is a search engine for old print advertisements. useful for those students to examine the evolution of print advertising. The Vintage Ad Browser could also be used for teaching lessons in recognizing bias and hidden messages in print materials.
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