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How Google Sold Its Engineers on Management - 0 views

hbr.org/...ld-its-engineers-on-management

last-materials

shared by Yuval Yeret on 16 Mar 16 - No Cached

A good manager: 1. Is a good coach 2. Empowers the team and does not micromanage (See the sidebar “How Google Defines One Key Behavior”) 3. Expresses interest in and concern for team members’ success and personal well-being 4. Is productive and results-oriented 5. Is a good communicator—listens and shares information 6. Helps with career development 7. Has a clear vision and strategy for the team 8. Has key technical skills that help him or her advise the team
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Employees with high-scoring bosses consistently reported greater satisfaction in multiple areas, including innovation, work-life balance, and career development
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high-scoring managers saw less turnover on their teams than the others did—and retention was related more strongly to manager quality than to seniority, performance, tenure, or promotions
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The key behaviors primarily describe leaders of small and medium-sized groups and teams and are especially relevant to first- and second-level managers. They involve developing and motivating direct reports, as well as communicating strategy and eliminating roadblocks—all vital activities that people tend to overlook in the press of their day-to-day responsibilities.
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Google's Project Oxygen: A Case-Study in Connection Culture by Michael Lee Stallard - 0 views

www.humanresourcesiq.com/...se-study-in-connection-culture

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shared by Yuval Yeret on 16 Mar 16 - No Cached

10 Questions to Ask Your Customer for Written or Video Testimonials - 0 views

www.sensiblemarketing.com/...-written-or-video-testimonials

testimonials customer questions

shared by Yuval Yeret on 14 Mar 16 - No Cached

How did you get involved with our company? What was the reason that you chose us? 
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Tell me what your experience has been with our products/services? (Ask for the customer's experience and wisdom.)
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Can you think of a word or phrase that best describes your relationship with us? Why that particular word or phrase?
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How has working with us changed the way your company does business?
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Why would you recommend us to someone else? (This is the key part of the testimonial.) If someone called you and said "Why should I do business with XYZ company", what would you tell them?
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Yuval Yeret on 14 Mar 16

"Questions to Ask Your Customer for a Written or Video Testimonial Give me a one-minute history of your career (or your success, or your business). (Get them relaxed and comfortable. Everyone loves talking about themselves.) How did you get involved with our company? What was the reason that you chose us? Was price more important that delivery, service, and quality? (This question gets to the value of the products/services you provide.) Tell me what your experience has been with our products/services? (Ask for the customer's experience and wisdom.) Can you think of a word or phrase that best describes your relationship with us? Why that particular word or phrase? How has working with us changed the way your company does business? Have you had our competitors knock on your door? If so, what did you tell them? Why would you recommend us to someone else? (This is the key part of the testimonial.) If someone called you and said "Why should I do business with XYZ company", what would you tell them?"

<div class="cArrow"> </div><div class="cContentInner">"Questions to Ask Your Customer for a Written or Video Testimonial Give me a one-minute history of your career (or your success, or your business). (Get them relaxed and comfortable. Everyone loves talking about themselves.) How did you get involved with our company? What was the reason that you chose us? Was price more important that delivery, service, and quality? (This question gets to the value of the products/services you provide.) Tell me what your experience has been with our products/services? (Ask for the customer's experience and wisdom.) Can you think of a word or phrase that best describes your relationship with us? Why that particular word or phrase? How has working with us changed the way your company does business? Have you had our competitors knock on your door? If so, what did you tell them? Why would you recommend us to someone else? (This is the key part of the testimonial.) If someone called you and said "Why should I do business with XYZ company", what would you tell them?"</div>

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7 Questions to Ask to Get Better Client Testimonials - 0 views

www.getrealaboutbusiness.com/get-better-client-testimonials

testimonial testimonials client questions

shared by Yuval Yeret on 14 Mar 16 - No Cached

So here’s the list: What was the problem they were experiencing before they purchased your product or programme? Had they previously tried anything else to solve their problem? If so, what? What did they find as a result of buying your programme, product or service? What was the best thing about it? What are three other benefits that they’ve enjoyed as a result of purchasing your product, programme or service? What would they say to anyone considering making a purchase like this and would they recommend it? If so, why? Is there anything they’d like to add?
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