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In an era defined by the relentless march of technology, businesses must adapt or risk becoming obsolete. Amidst this digital revolution, one concept has emerged as a cornerstone of modern commerce: digital marketing. But what exactly is digital marketing, and why has it become indispensable for businesses of all sizes?

A digital marketing strategy is essential for businesses seeking to establish a strong online presence, engage their audience, and drive sales. The fundamental elements of a digital marketing strategy encompass several key components.