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Webinar: AMP, DCO, RTB...Oh, My! Digital Marketing's Alphabet Soup and 'Winning' in the...
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blog.pointroll.com/...g-in-the-new-media-marketplace
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ABCs of Ad Buying
ABCs of Ad Buying
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RTB Reality Check | Digiday
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Jim Spanfeller: Publishers Need To Question The Rush To RTB
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www.adexchanger.com/...jim-spanfeller-rtb
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"Jim Spanfeller: Publishers Need To Question The Rush To RTB"
"Jim Spanfeller: Publishers Need To Question The Rush To RTB"
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The Web's New Gold Mine: Your Secrets - WSJ.com
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online.wsj.com/...3940904575395073512989404.html
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The Web's New Gold Mine: Your Secrets A Journal investigation finds that one of the fastest-growing businesses on the Internet is the business of spying on consumers. First in a series.
The Web's New Gold Mine: Your Secrets A Journal investigation finds that one of the fastest-growing businesses on the Internet is the business of spying on consumers. First in a series.
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Why publishers should stop selling remnant inventory - iMediaConnection.com
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www.imediaconnection.com/...30674.asp
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Why RTB is failing media buyers - iMediaConnection.com
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Confessions of Publisher Ad Ops | Digiday
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www.digiday.com/...onfessions-of-publisher-ad-ops
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advertisers Using Ad Networks
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www.mediapost.com/publications
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Google Rolls Out New Publishing Tools for DoubleClick Platform | Adweek
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www.adweek.com/...ut-new-tools-publishers-134888
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Gold below the fold: new metrics promise end of unseen ads - paidContent
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MediaPost Publications MediaMind, Impossible Partnership Moves Dynamic Video Ads Toward...
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www.mediapost.com/publications
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MoPub Debuts its "MoPub Marketplace," a Real-time Bidding Platform for Mobile Advertisi...
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www.mobilemarketingwatch.com/m-for-mobile-advertising-19386
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Yahoo's Right Media simplifies buying, selling on mobile - Mobile Marketer - Advertising
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MediaPost Publications Disconnect: Nielsen Finds No Relationship Between Clicks And Sal...
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MediaPost Publications Ad Effectiveness: Above-the-Fold, Repetition Clicks With Users 0...
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www.mediapost.com/publications
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MediaPost Publications Ad Buyers Embrace Digital, Publishers Lag 07/21/2011
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www.mediapost.com/publications
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MediaPost Publications MediaVest Achieves Poetry In Motion: Develops Method For Paid, O...
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A beginner's guide to mobile ad networks - iMediaConnection.com
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Google Readies Ambitious Plan for Web-Data Exchange | Digital - Advertising Age
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What's New in Behavioral Targeting for Mobile Advertising | ClickZ
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