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william doust

Cause Marketing, Twitter and The Case for Monetization | danny brown - 0 views

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    I follow this guy in twitter - socialmedia and non-profits
william doust

New Media Business Models and the Economics of Community - 0 views

    • william doust
       
      Bunny, Chris, & Eliz. This is what i was talking about - finding ways of co-creating and mobilizing your fans! - we go a step further by sharing revenue!
  • New Media Business Models and the Economics of Community
    • william doust
       
      see other hihglights on page please
  • We can and should recast the discussion from economics of impressions to the economics of communities.
  • ...2 more annotations...
  • How might this work? Let’s take Madonna and the Live Nation deal for an example
  • expanding from monetizing Madonna’s content to monetizing the Madonna community.
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