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rumbool

Why divide the customer base into segments - 10 views

Technology

started by rumbool on 23 Nov 22
  • rumbool
     
    Customer segmentation is a process when we divide customers into groups according to certain criteria: gender, age, location, interests, activity on our site, the number of purchases made. The company sells products to the entire database, but can make separate offers for each segment. A group of clients will receive an offer that covers their "pains" and needs, and the company will be able to increase profits.
  • jasondelrrulo
     
    precisely everything you have described in this topic is the reason why it is most convenient to divide your clients into groups, that way everything will be more organized, it was much easier to serve them, instead serving them one by one is crazy because each client will have their reason and their need, instead segmenting them will help to be able to serve them in quantity according to the similar characteristics that your clients have
  • sergiomunich
     
    For me, dividing the customer base into segments by similar characteristics of each one of them seems to me an excellent idea, that way, as the previous comment says, you have them ordered not only by their personal data but also by similar needs, it seems to me that this It helps to speed up the work a lot, I think it's an excellent and brilliant idea
  • josebazautentik
     
    The most intelligent way to maintain order in your clients and to be able to attend to their queries in a quick and orderly manner is to segment them according to their characteristics and needs https://creabl.com/service/segmentation If you plan to do so, I recommend using this type of segmentation, with this you can have a view very extensive and detailed of each of your clients

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