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Designed to meet consumer demands for a fast EF-S zoom lens, the EF-S 17-55mm offers image quality on par with Canon's highly regarded L-series lenses. The lens features a large circular aperture that produces a shallow depth of field, creating background blur that draws special attention to the photographic subject. The lens construction, meanwhile, includes UD and aspherical elements that deliver impressive image quality throughout the entire zoom range. And thanks to the Image Stabilizer lens groups--which shift to compensate for camera shake--the image appears crisp and clear on the image plane, eve in dim light. Finally, the lens offers a ring-type ultra-sonic monitor (USM), inner focusing, and new AF algorithms to help achieve autofocus quickly and quietly, along with full-time mechanical manual focusing that makes it possible to manually adjust the focus even in AF mode. As with all Canon lenses, this lens carries a one-year warranty.

The new Olympus E-3 is the flagship of its Digital SLR line and provides the high-precision performance demanded by professional and enthusiastic photographers. It combines speed and weatherproof durability for capturing exceptional images in any situation. Olympus pioneered Full Time Live View and Dust Reduction technologies for digital SLR cameras, leading where others have followed. Now, the new E-3 enhances those technical innovations and raises the performance bar with the fastest autofocus in the world. Body-Integrated Mechanical Image Stabilization to stabilize every lens, a 10-megapixel Live MOS image sensor to capture beautiful images, and a magnesium alloy body for dust-proof and splash-proof durability join the impressive innovations developed for the E-3.

Canon's new EOS 50D bridges the gap between the novice and the seasoned pro with a perfect combination of high-speed and quality. It features an APS-C sized 15.1-megapixel CMOS sensor for tremendous images, new DIGIC 4 Image Processor for fine detail and superior color reproduction, and improved ISO capabilities up to 12800 for uncompromised shooting even in the dimmest situations. It features a refined 3.0-inch Clear View LCD (920,000 dots) monitor, supercharged Live View Function with Face Detection Live mode, plus a number of new automatic Image Correction settings and HDMI output for viewing images on an HDTV. Pick up the EOS 50D and you'll experience true digital inspiration!

The rugged Sony a850 DSLR features a 35mm full-frame, 24.6-megapixel Exmor CMOS image sensor and SteadyShot INSIDE body-integrated image stabilization for a full-frame DSLR. In addition, Dual BIONZ imaging processors allow continuous shooting up to 3fps with superb image quality and ultra-low noise.

Incorporating Canon's Optical Image Stabilizer technology, this Canon 55-250mm telephoto zoom lens captures long distance, low-light shots far better than many comparable lenses, helping you photograph the far-off action of athletes or zoom in for an intimate portrait with a blurred background. The high-zoom-ratio lens is equivalent to a focal length of 88-400mm in the 35mm format (when used on Canon EOS cameras compatible with EF-S lenses). More significantly, the image stabilizer effect creates an equivalent shutter speed of roughly four stops faster than the same size lens without an image stabilizer. In other words, if the slowest shutter speed you can hold a 250mm lens steadily is normally 1/250th of a second, this Canon lens will let you hand-hold shutter speeds as slow as 1/15th of a second. The lens also boasts a UD-glass lens element to correct chromatic aberration to create excellent image quality throughout the zoom range. Delivering an excellent performance at an affordable price for all photographers, the 55-250mm lens carries a one-year warranty.

Incorporating Canon's Optical Image Stabilizer technology, this Canon 55-250mm telephoto zoom lens captures long distance, low-light shots far better than many comparable lenses, helping you photograph the far-off action of athletes or zoom in for an intimate portrait with a blurred background. The high-zoom-ratio lens is equivalent to a focal length of 88-400mm in the 35mm format (when used on Canon EOS cameras compatible with EF-S lenses). More significantly, the image stabilizer effect creates an equivalent shutter speed of roughly four stops faster than the same size lens without an image stabilizer. In other words, if the slowest shutter speed you can hold a 250mm lens steadily is normally 1/250th of a second, this Canon lens will let you hand-hold shutter speeds as slow as 1/15th of a second. The lens also boasts a UD-glass lens element to correct chromatic aberration to create excellent image quality throughout the zoom range. Delivering an excellent performance at an affordable price for all photographers, the 55-250mm lens carries a one-year warranty.

Fusing 12.3-megapixel image quality inherited from the award-winning D300 with groundbreaking features, the D90's breathtaking, low-noise image quality is further advanced with EXPEED image processing. Split-second shutter response and continuous shooting at up to 4.5 frames-per-second provide the power to capture fast action and precise moments perfectly, while Nikon's exclusive Scene Recognition System contributes to faster 11-area autofocus performance, finer white balance detection and more. Nikon D90 digital SLR highlights ,br> The D90 delivers the control passionate photographers demand, utilizing comprehensive exposure functions and the intelligence of 3D Color Matrix Metering II. Stunning results come to life on a 3-inch 920,000-dot color LCD monitor, providing accurate image review, Live View composition and brilliant playback of the D90's cinematic-quality 24-fps HD D-Movie mode.

The new Olympus E-520 digital single lens reflex (DSLR) camera delivers brilliant images thanks to advanced technologies that help take the blur out. Industry leading Image Stabilization built into the portable camera body compensates for movement so that images are sharp and blur-free with any lens and even at slow shutter speeds. Autofocus Live View brings subjects into sharp focus on the camera's HyperCrystal II LCD.

Inside its sleek, pared down design, the top-of-the-line PowerShot A2000 IS is packed with easy-to-use features. You've got a 10.0-megapixel resolution and a 6x optical zoom with Optical Image Stabilizer for big, beautiful prints and superb stability. To keep subjects looking their best, the DIGIC III Image Processor with Canon Face Detection handles the technical details -- automatically. Easy Mode allows you to concentrate on your scene, while Easy Playback lets you screen your images on a super-sized 3.0- inch LCD.