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Speaking only for myself, I have as little imagination as the next bloke, probably less. I broadly agree with where Stephen is coming from - I am crap at thinking up different ways of presenting stuff to audiences in-world - but I also think that there are times when simply replicating a RL activity is perfectly OK.

Over to you... how would you use SL to share and discuss 4 positions on a topic without it simply looking like a re-creation of a traditional RL panel session?

That means less revenue from subscriptions and virtual land ownership (since you need a Premium account to own land.)

Perhaps the real economy has shifted, as Philip famously predicted, to a service economy - one built on helping folks solve problems, not on furnishing their beach houses. Meanwhile, the brands, which struggle to make SENSE of Facebook - how do you make money on random pokes, afterall, continues to struggle with Second Life as well - how do brands, which prefer to communicate in 30-second snippets and maybe a viral thing here or there, make money in environments where the users are deeply engaged? Throw up a billboard on GTA maybe, throw some free skins around in Second Life (see Evian), but struggle to crack the question of how a 30 second brand makes an impression in a 296 million minute world.

business use of technologies such as Second Life will eventually "explode."

Cisco Chief Bullish on Virtual-World Technology

we think 60% of our business in the next year will be in the collaboration space

we learned that there’s a 90% dropout rate at the welcome island

Mary says SL provides NAR another way to hold virtual meetings. She anticipates that SL will be used for special events, virtual classes and promotion of the library, an integral part of NAR’s Information Central.

SL is being used by more and more staff and members of NAR. NAR uses SL at its Welcome Center, which is an extension of Information Central. The organization has begun using SL for special meetings. It was utilized at NAR’s 2008 Midyear Member Information Services Forum in Washington D.C. and will be used at NAR’s 2008 Realtors® Conference and Exposition in November in Orlando,  Fla.

SL is a great fit for the business world because it “is all about immediate collaboration.” Mary thinks that “those who venture into SL will find the informal setting refreshing, fun and inviting.”

a story about a Second Life player who had gone from fat to thin. The player had told Philip that after seeing himself manipulate the image of his avatar, he reckoned that he could also manipulate his actual physical being. This is a strange story of simulated world impacting real life on a most basic flesh level.

Online gaming can help students develop many of the skills they'll be required to use upon leaving school, such as critical thinking, problem solving, and creativity, agreed educators who spoke during an April 16 webinar on gaming in education.

gaming and simulations are highly interactive, allow for instant feedback, immerse students in collaborative environments, and allow for rapid decision-making

repeated exposure to video games reinforces the ability to create mental maps, inductive discovery such as formulating hypotheses, and the ability to focus on several things at once and respond faster to unexpected stimuli.

virtual collaboration

one idea for a gateway activity might be a show-and-tell for clothing and avatars, so people see what is possible

the personal communication really teaches more than signs and object chat [9:24] CDB Barkley: What do you think will be the impact of the voice capability? Have you tried the beta? [9:25] Ravenelle Zugzwang: so as Teachers leading your students into SL, you can relieve some of the new enviroment anxiety by familiarizing yourself and being there as a connection for you students when they come in? [9:25] Ilene Pratt: Voice is going to be very interesting! It works remarkably well! It'll be like an Elluminate session but you'll really BE there with others!

[9:25] CDB Barkley: If you had to share 1 or 2 top places with a colleague new to Sl, where would you send them? [9:26] Lizzy Saintlouis: Edu Island and Info Island [9:26] Ravenelle Zugzwang: I think people will be nicer to one another when they can hear the others intentions through voice inflection, or not but more opt to be polite. Text is really misread often [9:26] Robins Hermano: NMC, NOAA, Terra Incognita [9:26] Ilene Pratt: The International Spaceport Museum is great! [9:26] CDB Barkley: But text is so much more information dense