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this post is her detailed look at keeping new male residents engaged in SL

Right, where was I? Oh yeah, the learning curve. I’m supposed to be telling you about “The lack of encouragement for new male residents to stay in Second Life”, but since I’m, err, female — does a quick check, right, okay, definitely female — I decided to conduct an Extremely Unscientific Survey among male residents to see what they had to say. 16 male residents responded, and the general consensus is that… [drum roll] … friends are generally the greatest form of encouragement for new male residents to stay in SL. “I came and went my first year. I hung around when I finally started making some friends and started going places and doing things with them,” says Dyami Jameson.

“I think men in Second Life are more motivated by ‘goals’ and scoring systems, which makes SL less attractive to them than women, who are more attracted to the social aspect of the metaverse,” comments Prad Prathivi. “Guys are naturally competitive and aim to lead the pack, which is harder and less obvious to achieve in SL.”

The Massively crew has spent a little more time hammering away at Google's new virtual artifice, Lively. By now, you've probably seen all sorts of news reports calling it a rival and competitor to Linden Lab's virtual world, Second Life. Technically, that's what we call bollocks

Describing Lively as a rival to Second Life is like calling a conference center a rival to a library. They're just not servicing the same needs, and the comparison is fundamentally nonsensical. Lively is tightly focused, and fails to intrude on the bulk of virtual worlds space.

Movement is accomplished by double-clicking on a spot to teleport your avatar there, or clicking and dragging the avatar with the left mouse button to walk your avatar. Don't try to drag your avatar past the border of the camera view without repositioning your camera first, or you will get unsettling jumps and find your avatar in strange places.

The basic lessons here seem to be: The regulations governing DMCA notices are heavily in favor of the issuer. That's a matter of US law, and if that bothers you, you should speak with your United States federal representative. Act quickly, if a DMCA notice is filed against you and you wish to contest it. You have no time to dither. If someone files a notice against you, you have only two days to have a complete, correct and satisfactory counter-notification faxed to Linden Lab. Someone may file a DMCA notice against you with complete anonymity as far as you're concerned. While they have to give an identity to Linden Lab, that information is never available to you, unless they chose to pursue additional legal actions above and beyond DMCA notices. Once a DMCA notice has been filed, your identity is held hostage to whatever content has been nominated in the notice. You must divulge your identity to the person who filed the notice, via Linden Lab, in order to have your content returned to you. If your content should be returned to you by Linden Lab, the odds are that not all of it will be returned, and that some of it will be returned in an unusable form, or in a state that requires additional time and cost from you to restore it to original condition. The people utilizing the CopyrightAgent Linden account apparently need some training (or retraining) in the mechanics of the Second Life permissions system. While the Lab may be exempt from liability, it seems improper to carelessly damage or destroy a user's content in the act of restoring it.

That means less revenue from subscriptions and virtual land ownership (since you need a Premium account to own land.)

Perhaps the real economy has shifted, as Philip famously predicted, to a service economy - one built on helping folks solve problems, not on furnishing their beach houses. Meanwhile, the brands, which struggle to make SENSE of Facebook - how do you make money on random pokes, afterall, continues to struggle with Second Life as well - how do brands, which prefer to communicate in 30-second snippets and maybe a viral thing here or there, make money in environments where the users are deeply engaged? Throw up a billboard on GTA maybe, throw some free skins around in Second Life (see Evian), but struggle to crack the question of how a 30 second brand makes an impression in a 296 million minute world.

For many people outside of the "virtual worlds industry" the terms "virtual world" and "Second Life" are still more or less synonyms. This is especially funny, as many people in the industry seem to have written off Second Life because of many disappointing developments in 2007 and the big negative hype in the press.

It is not a secret, though, that Linden Lab's management and investors still believe that the Second Life technology will be the (or a least "a") corner stone of the future Web3D. Is this totally unrealistic? And would would Linden Lab have to do, to make this come true if it isn't? Making the platform more stable is a simple answer - and certainly a pre-requesite. But what about other decisions? More control? Or less? More openness? Or a tightly controlled product? And a product for which target groups? Based on what business model?

Both will tell you, that Linden Lab indeed has a rather profitable business model, is expecting significant growth and is targeting markets way outside the current user base (actually alienating large groups in the current user base).

Online gaming can help students develop many of the skills they'll be required to use upon leaving school, such as critical thinking, problem solving, and creativity, agreed educators who spoke during an April 16 webinar on gaming in education.

gaming and simulations are highly interactive, allow for instant feedback, immerse students in collaborative environments, and allow for rapid decision-making

repeated exposure to video games reinforces the ability to create mental maps, inductive discovery such as formulating hypotheses, and the ability to focus on several things at once and respond faster to unexpected stimuli.

one idea for a gateway activity might be a show-and-tell for clothing and avatars, so people see what is possible

the personal communication really teaches more than signs and object chat [9:24] CDB Barkley: What do you think will be the impact of the voice capability? Have you tried the beta? [9:25] Ravenelle Zugzwang: so as Teachers leading your students into SL, you can relieve some of the new enviroment anxiety by familiarizing yourself and being there as a connection for you students when they come in? [9:25] Ilene Pratt: Voice is going to be very interesting! It works remarkably well! It'll be like an Elluminate session but you'll really BE there with others!

[9:25] CDB Barkley: If you had to share 1 or 2 top places with a colleague new to Sl, where would you send them? [9:26] Lizzy Saintlouis: Edu Island and Info Island [9:26] Ravenelle Zugzwang: I think people will be nicer to one another when they can hear the others intentions through voice inflection, or not but more opt to be polite. Text is really misread often [9:26] Robins Hermano: NMC, NOAA, Terra Incognita [9:26] Ilene Pratt: The International Spaceport Museum is great! [9:26] CDB Barkley: But text is so much more information dense

But now we seem to have reached a point where the rapid addition of capabilities is no longer the key challenge, and indeed can be counterproductive.

talked about how all too often Linden Lab is now simply ‘in the way’

a company of almost 250 people

Today Angel Learning, in conjunction with the Second Life Educators Community (SLED), will unveil a brand new island in Second Life dedicated toward educational experimentation. Campus Technology had a chance to teleport to the new island ahead of its May 15 public debut to bring you this exclusive preview.The idea behind Angel Learning Island is to provide a space for educators to experiment with learning scenarios, meetings, and other kinds of interaction with students (and each other) in a virtual world. The island is free for all (not just Angel LMS customers), so educators can learn about Second Life--the basics, as well as advanced techniques--before investing any campus resources and before committing to any one particular approach to learning in a virtual environment.Ray Henderson, chief products officer at Angel Learning, told us he thought that educators did not need "experimentation in isolation, but more open places where there's a ladder up, so to speak, a way to [educate instructors in the ways of Second Life] so they can do experimentation on their own."