Mish's Global Economic Trend Analysis: The Changing Business of Real Estate (Part 1) - 0 views
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Like it or not (and the NAR doesn't like it one bit) the business of buying and selling a home is changing
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Joe Fox said the percentages in Iggy's Facts come straight from the NAR. So if 64% of home buyers find a home without the help of an agent (24% online and the rest driving around neighborhoods or by other means),
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BuySide Realty operates on the principle that people who find the home they want to buy should get paid for their effort. So BuySide actually shares with the buyer 75% of the commission
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a $500,000 home with a 6% commission spit equally, BuySide Realty would return $11,250 to the buyer of the house. If the commission was split 4% to the buyer's agent (not uncommon in this market) BuySide Realty would return $15,000 to the new home buyer
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Once you register you can print out a business card to hand to the agent at any open house you attend. BuySide will also arrange appointments on your behalf
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distinguishing feature of the BuySide model is pre-approval not just pre-qualification. Before scheduling a private showing on any listing in their system, a buyers must be pre-approved. If someone can not afford a house they want to look at, it simply will not be shown
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Currently BuySide is doing business in 5 states: Illinois, California, Florida, Virginia, and Georgia
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Buyside expands to all 50 states, that is going to result in a big dent in the pockets of real estate agents as buyers flock to take advantage of BuySide's significant improvement over the current business model
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These changes will dramatically affect the current real estate commission structure and who benefits.
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Tomorrow we will take a look at the sell side of the equation from BuySide's sister organization known as Iggys. I will have some final thoughts at that time as well. Stay tuned.
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