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Because of the open nature of the social media web sites, you can easily find your customers and see what they do online, learn about their interests and discover characteristics about the people that they connect with. Friends of your customers have always been a great target market. In fact, research suggests that people are five times more likely to buy a product if their friends recommend it. While you may not be able to get full details of an existing customer's contacts from websites like Facebook and MySpace, you can get a lot of valuable information. If you set up a Facebook profile and ask to become a friend with an existing customer, you will most likely be accepted, if they liked your product. Through this one connection, you have the opportunity to identify their friends and make additional contacts. In addition, transparency is very important when it comes to building trust. Never try to disguise who you work for or make comments about your company or a competitor under a false identity. Too many times companies have tried this and have been humiliated and received bad press.

As one of the strongest economies in the world, Japan ranks second only to the USA in gross national product. And with this economic strength comes the need for clear communication between your business and Japanese businesses. Certified translators at THE MARKETING ANALYSTS can provide you with document translation ranging from individual certificate translations to complex website translations. We are also expert at providing translations for other world languages. Contact us today for a free estimate and to learn more about our language and marketing services.

Search engine users are some of the most qualified and motivated visitors to your website you will ever have. They have taken the initiative to hunt for online resources on a certain topic. Then they clicked your link to learn more. IBP helps you get your website in front of these potential customers. High search engine rankings result in more website visitors, more customers and more sales. Fact: If you want high rankings on Google, Yahoo and other major search engines then you must optimize your web pages. IBP helps you optimize your web pages as efficiently as possible.