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A better web. Better for the environment. Google is creating a better web that's better for the environment. We're greening our company by using resources efficiently and supporting renewable power. That means when you use Google products, you're being better to the environment.

Whether we're deciding how best to invest hundreds of millions of dollars in renewable energy or wondering how technology can help Amazonian tribes protect their land, questions are at the heart of our green efforts. Our search for answers often leads to changes in operations, sparks innovative research or reveals opportunities for collaboration. Our learning process is ongoing, but the questions we ask - and the answers we discover - bring us closer to true sustainability.

A better web. Better for the environment.

This year we partnered with four global brands and a group of advertising legends in a bid to test a medium and challenge an industry. See how Amil Gargano, Paula Green, Harvey Gabor, Howie Cohen and Bob Pasqualina worked with the latest technology to bring their most famous ideas to life online and inspire a new generation of creative minds along the way.

The Keyword Tool generates potential keywords for your campaigns and reports their Google statistics, including search performance and global traffic trends. Start your search by entering your own keyword phrases or a specific URL. You can then add new keywords to the green box at the right. To review all the features the tool has to offer,