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Where businesses are pushing themselves towards technology, which is the future, there are still industries that need to push themselves even farther, not just to embrace but also to sustain the technology. I don't want to use the word "sustain," but "rebuild" would suffice. Utilities, like any other industry, are embracing smart solutions such as sensors, smart metres, intelligent devices, and IoT systems. This is not only about relocating; they are also encountering significant challenges in handling the data created by these smart devices. MDMs, ERP, CRM, and SCADA systems create a tremendous volume of data. These data, when managed correctly, may provide a comprehensive and improved understanding of assets, supply operations, and customers.