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Digital marketing is the same as online or internet marketing. The concept was borne because of the challenges involve in selling product or services online. Unlike offline marketing which involves physical techniques that requires little or no technical know-how, internet marketing requires specialized technical skills, because its medium of operation is after all digitalized.

Content Marketing is a term that is frequently used by digital marketers. Every person involved with digital marketing in some way or the other often talks about content marketing. - See more at: http://sixpl.com/blog/why-is-content-the-most-important-element-of-digital-marketing/#sthash.xujCl9xO.dpuf

Sixpl is a leading digital marketing agency. Services include SEO SMO PPC Email marketing campaign web mobile app development graphics logo communication design

Businesses strive to achieve specific goals for which they develop marketing strategies. Content is a useful medium to achieve these objectives. Content marketing is a cost effective medium to achieve these objectives. It not just helps save costs but also deliver higher Return on Investments. - See more at: http://sixpl.com/blog/a-comprehensive-guide-to-develop-the-best-content-marketing-strategy-for-your-firm/#sthash.72anzXHR.dpuf

Some of the top companies in the technology industry are currently making use of responsive design and email templates for their digital marketing campaigns. Are You??

As the CEO of AXZM, Steve Floyd has worked hard to build the company he always wanted to work for. Founding AXZM in the spring of 2003, Steve has since grown his agency into one of the most recognized and trusted digital marketing boutiques in North Texas. Starting his career in the early 2000′s designing for print & web - later evolving into LAMP application development and over the last 5 years, Content Strategy, SEO & Inbound. Steve is also the founder / organizer of the Dallas Content Strategy Group and Co-Chair / Founder of SEMPO NTX.

In a match of SEO versus PPC, which one would win? Does it make a difference whether the results are organic or paid? Many studies say yes. So, should a company pay for the results they want, or should they go purely organic SEO? Or both? Here are the Pros and Cons of both.

SEO backlink service is the new way to make the website rank on the top page of Google which gives your website more traffic. Backlinks service is beneficial in the user's website that is very important part of their business which makes the whole website popular.

Bid management tools can effectively help companies and individuals in controlling their campaigns using multiple search engines. These tools also provide the most helpful sources for online analytics and tracking. WordStream PPC Advisor has saved some of my clients, anyone else used any of these tools?