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Fcebook describes these staffers as an internal police force, charged with regulating users' decorum, hunting spammers and working with actual law-enforcement agencies to help solve crimes. Part hall monitors, part vice cops, these employees are key weapons in Facebook's efforts to maintain its image as a place that's safe for corporate advertisers-more so than predecessor social networks like Friendster and MySpace.

Remarketing is an advertising strategy that targets potential customers who have already visited your website. Now that you've had a good laugh at Bobby's remarketing journey, we're ready to dive in.  In Google AdWords, there are four types of Remarketing:- - Standard Remarketing - Dynamic Remarketing - Remarketing lists for Search Ads (RLSA) - Video Remarketing  Retargeting display ads are actually one of the best bets you've got when 98% of your site traffic won't convert. AdWords offers diverse website retargeting, allowing you to target specific URLs with advanced customization. Meaning you can easily segment audiences by funnel stages and landing page visits.

Remarketing is the practice of using ads to target those who have already shown an interest in your products or services by visiting your website. With remarketing, since you're showing highly customized ads to people who have previously visited your website, they're more likely to click on your ads, making the entire campaign cost effective. 1. Use Dynamic Remarketing 2. Launch a Sequential Remarketing Campaign 3. Segment Your Remarketing Audience 4. Use Content Remarketing 5. Remarket to Existing Customers 6. Cap the Number of Times Audience Members See Your Ad 7. Change Your Ad for Non-Converting Audience Members 8. Change Your Ad for Non-Converting Audience Members ow you know about a few advanced AdWords Remarketing Strategies. Pick some of the options highlighted above that you think would be a best fit for your advertising campaigns.

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[Market Research Report]

"Young people are the inherent trend leaders when it comes to new technology and usage patterns, and are the ones pushing forward the speed of change in communication and information technology. This Report reveals that it may be imperative for some brands to re-think strategies--even among progressive companies--if they are to reach youth culture effectively.

The average teenager spends more than three hours a day watching TV, but only 43 minutes reading, according to a study by the Kaiser Family Foundation, data which suggests that as important as English literature and composition courses are to a proper high school education, something valuable is missing from the curriculum. A number of schools are already answering that need, offering media literacy programs that teach teens to recognize and deconstruct the ways messages are made in film, television and new media.

Check out the commercials and curriculum ideas presented by Jamie McKenzie. Should be part of media literacy curriculum for all students.

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