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Scrum in 1 minute
Scrum is about getting back to the time when the company was small and everything was easy and ran smoothly. Back then projects were small, teams were small, releases were small and communication was easy. Best of all, we were efficient.

In Scrum we split our big project into small projects as we work on timeboxed iterations called sprints. We split our big team into small teams (still with all the skills we need) and launch often. If we are more than 20 employees we probably have a problem knowing what the other departments and customers are needing so let's bring someone into the team that can represent them. To help communications from the team to the rest of the company we have our plan and current status visible. The plan is called the sprint backlog and the status is shown on the scrum board. Here is an example:

Steve Denning has a great take --  and lots of material on "radical management." That's very 21C.

Scrum is a simple, team-based framework for solving complex problems. Scrum encourages common sense, direct communication and rapid self-improvement among the stakeholders. Although Scrum was originally created for software projects, nothing in Scrum is specific to software.