Skip to main content

Home/ Digital Academics/ Group items tagged display

Rss Feed Group items tagged

dmschool

What is Display Advertising | How to Apply Google Adsense - 0 views

  •  
    Digital marketing school is a professional institute that provides courses to enhance your Google Ad sense and Google display advertising.
Michael Comins

How Professors Would Fix Textbooks - 0 views

  • One reason why paper textbooks cost so much is because publishers need to recover their costs of producing new books in the first or second semester, Brady said. That's because the books end up in the used book market after that time, where publishers don't get a cut. And digital textbooks have kept a similar high-priced model, he said, which encourages students to break the encryption on them or stick with paper books because they can sell them back.
  • And videos, of course, can't be printed.
  • By using the HTML5 online content language, Brady hopes to give students cheaper instructional books that will give them all their material in one place. And the material will be updated in near real time.
  • ...3 more annotations...
  • Brady plans to embed video tutorials and interviews with business leaders for what he calls a "learning book" on logistics and supply chain management. If his group finds enough funding, the book would be updated with real-time information and would sell for $15 or $20.
  • Brady's idea is a good one, Buttross said, though Brady isn't the only one working on something like this. He would actually like to see Brady's learning book have 40 modules so that he can pick the 16 he wants to use in his class
  • "I think that in general you shouldn't sell books," Buttross said. "You should sell modules and let professors put together their own books."
1 - 2 of 2
Showing 20 items per page