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Contents contributed and discussions participated by Helen Baxter

Helen Baxter

Poynter Online - EyeTrack07: The Myth of Short Attention Spans - 0 views

  • You can't get much more basic than the lead finding of Poynter's EyeTrack07 study, presented this morning to the American Society of Newspaper Editors in Washington, D.C.Readers select stories of particular interest and then read them thoroughly.And there's a twist: The reading-deep phenomenon is even stronger online than in print.At a time when readers are assumed to have short attention spans, especially those who read online, this qualifies as news. RELATED RESOURCES -- Marketplace report on Poynter's Eyetrack research -- Editor & Publisher report That was the predominant behavior of roughly 600 test subjects -- 70 percent of whom said they read the news in print or online four times a week. Their eye movements were tracked in 15-minute reading sessions of broadsheet, tabloid and online publications. Evidence from these sessions revealed how long readers spend with the stories they pick, as well as a host of other details about reading patterns.This first look at EyeTrack07's headline findings is presented here in four formats:A video produced at Poynter last week, that replicates the presentation Sara Quinn and Pegie Stark Adam gave this morningA text version of that presentationThe slides [PDF] used in this morning's presentationA brochure [PDF] summarizing both the findings and the methodology of the studyAlso, be sure to take a look at this video, produced by Poynter's Al Tompkins, and included in the ASNE presentation this morning.The study, which was planned more than a year ago, tested readers in Denver, Minneapolis, Philadelphia and St. Petersburg, Fla., last summer and fall.But analysis of the readers' eye movements was just completed recently. The project is still a work in progress. Deeper analysis is ongoing, and more findings are slated to be released later this year.The application of these initial findings to print and online design is just beginning.Discussion continues at a major Poynter conference April 10 through 12. That conference is full, but you can still sign up for a hands-on EyeTrack workshop to be held at Poynter in September. Click here to learn more and register.A book with complete results, pictures of the materials test subjects viewed and a full account of how the research was done will be available in June.
    • Helen Baxter
       
      hope here for longer form stories and deep content.

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    excellent new study busting the myth that online readers have shorter attention spans.
Helen Baxter

Instructables: step-by-step collaboration - 0 views

shared by Helen Baxter on 11 Apr 07 - Cached
  • “step-by-step instructions for making things you never knew you wanted”
Helen Baxter

BBC - OpenSource - 0 views

  • This site provides information about and links to BBC open source projects. It lists projects developed by the BBC where the source code has been released as open source. The site doesn't cover the many open source projects to which the BBC has contributed, but only those that the BBC has initiated and managed itself.
Helen Baxter

Digg / News - 0 views

shared by Helen Baxter on 11 Apr 07 - Cached
Helen Baxter

drupal.org | Community plumbing - 0 views

shared by Helen Baxter on 11 Apr 07 - Cached
  • Equipped with a powerful blend of features, Drupal can support a variety of websites ranging from personal weblogs to large community-driven websites.
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    My choice for Open Source CMS. As an old skool community geek - Drupal rocks!
Helen Baxter

Web 2.0 - Wikipedia, the free encyclopedia - 0 views

  • Web 2.0, a phrase coined by O'Reilly Media in 2004,[1] refers to a perceived second-generation of Web-based services—such as social networking sites, wikis, communication tools, and folksonomies—that emphasize online collaboration and sharing among users. O'Reilly Media used the phrase as a title for a series of conferences, and it has since become widely adopted. Though the term suggests a new version of the Web, it does not refer to an update to Internet or World Wide Web technical standards, but to changes in the ways those standards are used. According to Tim O'Reilly, "Web 2.0 is the business revolution in the computer industry caused by the move to the internet as platform, and an attempt to understand the rules for success on that new platform."[2]. Some technology experts, notably Tim Berners-Lee, have questioned whether the term is meaningful, since many of the technology components of "Web 2.0" have been present since the creation of the World Wide Web
Helen Baxter

Custom Web Design and Programming. Freelance Programmers. Outsource Web Development Out... - 0 views

  • We can help you find freelance programmers, Web Designers and Copywriters. Outsource projects to India, Romania, Ukraine or any other country.Find out why we have thousands of successfully outsourced projects. Post your project today! We can offer freelance programmers, interpreters and graphic designers the ability to work independently. As a freelancer you can choose among hundreds of outsourced projects. Join free and pay only a small commission.
Helen Baxter

Telework New Zealand - Home page - 0 views

  • We can increase productivity and profit, and save money. We can decrease congestion, and reduce environmental pollution, without spending millions on new infrastructure. We can achieve economic and community development, and improve national productivity. We can do more and better work, and spend more time enjoying life.
Helen Baxter

Big Ideas 2 May 2004 - Australia Forums: The future of work - 0 views

  • Over the past two decades the labour market has changed dramatically. There are far more jobs but fewer of them are full-time. Many full-time, blue-collar jobs traditionally filled by men have disappeared while women generally fill the new, part-time and usually casual positions that have been created.
Helen Baxter

SpringerLink - Journal Article - 1 views

  • The lifetime employment system in Japan offers employees a high degree of job security. The characteristics, foundations, extent and effects of the system are examined, as are some present strains upon it. The system's implications for education and for careers guidance in Japan are then explored. The structure of guidance services in schools, in employment offices, in universities and colleges, and for adults, are described, and are related both to the lifetime employment system and to other features of Japanese society.
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