Group items tagged

Content Analysis is a systematic research methodology in qualitative studies. It analyses the inherent meanings of words and concepts within a text. This tool enables the researcher to draw inferences about the author, audience and the socio-cultural context. Content analysis helps the researchers to examine the objectives, meanings and relationships of words and concepts. In the same vein, relational content analysis also analyses the conceptual aspects. However, relational content analysis does not pertain to identifying the meaning of concepts individually.