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anonymous

etology - TechCrunch - 0 views

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    AdBrite might have just secured an additional $23 million in funding, but at midnight tonight its business prospects may look decidedly dimmer. Competing ad network Etology is cutting deals with some of AdBrite's biggest customers to take over their ads. A big chunk of the ads that AdBrite serves are for porn sites on behalf of the AVN Media Network. These AVN Ads make up 31 percent of AdBrite's total daily impressions (259 million out of 824 million total, according to the respective Websites). Yes, porn is the lifeblood of many of these online ad networks-don't act so surprised. etology-logo.pngSince December, 2004 AdBrite has been supplying the technology, billing, and payment platform for AVN Ads. Now that deal is going to Etology, who will manage the site from now on and relaunch it with a new look. Before that happens, AdBrite is trying to redirect all of its members to its own new adult advertising sub-brand, BlackLabelAds. If you go to the AVN Ads Website, you will see a big pop-up trying to switch advertisers and publishers with existing accounts over to BlackLabelAds. Yet, according to Etology, it has already secured the loyalty of 1,268 (and counting) of the biggest porn sites on AVN Ads, including YouPorn, PornTube, and RedTube. (Out of 6,614 total). Those 1,268 sites account for 108 million daily impressions (or 42 percent of AVN Ads' total, and 13 percent of AdBrite's total). The other 151 million impressions are still up for grabs. Etology is trying to lure them with a 75 percent share of revenues, versus the 70 percent they got from AdBrite. I caught up with AdBrite co-founder Philip Kaplan on the phone to get his take. He notes that all the current 6,614 sites that run AVN Ads have AdBrite code on them, and that is going to stay there unless they take it off. "If you were an AVN Ads user before, you are automatically a BlackLabelAds user." But he is really not too worried about losing the porn business because it is not where he s
anonymous

Etology Launches Japanese Ad Exchange Network AdButterfly.com - 0 views

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    Etology Launches Japanese Ad Exchange Network AdButterfly.com New Japan Ad-Engine Aligns With Asian Powerhouses CGM Marketing and Technorati Japan to Launch Advertising 2.0 Exchange Network Highlighted Links Etology Home Page About Etology NEW YORK, NY--(Marketwire - November 5, 2007) - Ad:Tech -- Etology, a global leader in "do it yourself" online advertising currently delivering one billion advertisements per day worldwide, today announced the launch of AdButterfly, a Japanese online ad exchange network. By internationally mobilizing their online ad-exchange platform for AdButterfly, Etology is able to provide a focused advertising marketplace for user-generated websites in Japan. With a strong focus on blogs, along with their strategic partnership with CGM, AdButterfly is primed to progressively advance "self-serve" advertising in Japan. AdButterfly's alliance with Technorati Japan further maximizes their innovative platform with a tag-focused engine that utilizes content keywords and ad targets. AdButterfly empowers site owners to determine market value for their ad space, set the price and sell directly to advertisers. AdButterfly's transparent 'tag-vertising' effectively delivers a high-impact open marketplace for sellers and advertisers to focus-deliver in target markets with a higher ROI. "Ad Butterfly is a first-of-its kind ad marketplace that puts the advertisers and the bloggers in touch with each other on equal footing and adds genuine context and respect to a relationship that has suffered in modern advertising. We're really looking forward to testing it in the Japan market and set a standard for authentic conversational marketing worldwide," said Joi Ito, Venture Capitalist, Entrepreneur and Board Member, Technorati. "With AdButterfly we have effectively created a democratic marketplace for Japanese consumers to sell their ad-spaces in a user-driven venue to a robust advertising community seeking to reach a wide-variety of niche Asian markets
bill bill

How Social Networking Could Kill Web Search as We Know It - Faceboogle - Google vs. Fac... - 0 views

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    Search is dead. Or at least that's the opinion of one tuned-in venture capitalist I've been getting to know this year. We were recently discussing the drawn-out Microsoft-Yahoo-Google showdown and its larger implications when my fellow futurist issued his bold statement as a sort of summary dismissal of the whole multi-billion-dollar battle. In his opinion, Silicon Valley's Big Three are fighting over the scraps of the last decade of innovation while there's a sea change taking place in the way people use the Internet-one that may leave the Web's biggest players holding all the cards to a game nobody wants to buy in to anymore.
anonymous

Get high eCPM upto $0.60 - 0 views

CPMStar.NL has been offering some of the best and most unique multiplayer gaming, Entertainment, Sports, News, Finance content through its proprietary technology allows for Advertisement. Merging C...

Marketing advertising advertisement Web Online web conferencing business noticias tottal valor

started by anonymous on 31 Aug 13 no follow-up yet
rahhulkumar

How to identify the right objectives for your content marketing strategy - 0 views

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    The most important part of a content marketing strategy is identifying and setting specific goals. Unless you know the purpose that your content is going to serve, it is just a random piece of information without much value. Just like setting targets for any other aspect of business, well-defined and measurable objectives are essential for judging the efficiency of your content.
rahhulkumar

The importance of storytelling in content marketing - Sixpl Blog - 0 views

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    The art of storytelling plays a major role in effective content marketing. Have you ever wondered why some advertisements left a deep impact on you? Or, is there any connection between your choice of a product and its advertisement? Every company is selling its products through storytelling, and we love stories, don't we? To understand the importance of storytelling, we don't have to dig so much into our past to understand the storytelling's powerful effects on a person's heart and mind. Just go back slightly in your past and remember how we used to ask to hear the same stories again and again from our parents in childhood.
anonymous

Etology Removes All BitTorrent Sites From Their Ad Network | TorrentFreak - 0 views

  • In the email sent by Etology to their BitTorrent site customers they write: “Due to the legal implications involved with sponsoring torrent sites, our management team has made the decision to remove from our network torrent sites that promote copyrighted content.” They probably mean “promote sharing of copyrighted content”, but that’s a minor detail. According to Etology this move is needed in order to to minimize risk for their advertisers. It is not sure what the risk is, but apparently some of their bigger clients don’t what their ads to appear on BitTorrent sites. At this point it is not clear if only BitTorrent sites are affected, or also the huge list of warez sites in their ad network. Most companies don’t want to be associated with sites that offer links to copyrighted material. Others see it as a great outlet to advertise their products, last year Wal-Mart placed targeted ads for DVDs of popular TV-shows such as “The Sopranos”, “Smallville”, “Desperate Housewives” on The Pirate Bay during the holiday season. The ads appeared on pages that linked to corresponding torrents. Etology served ads for Demonoid, Torrent-Finder, TorrentReactor, TorrentPond, BTScene and several other sites. There are still some options for BitTorrent site owners to monetize their websites, with Adbrite as the leading ad provider. Other alternatives are CPX Interactive, AuctionAds, ShoppingAds and unfortunately plenty of adult and gambling related programs.
  • Etology, an online advertising firm based in the U.S. announced that it will stop serving ads to all BitTorrent sites in their advertising network on December 1st. They argue that they have no other choice because of the legal implications involved and the potential risk to their advertisers, whatever that may be.
rahhulkumar

Different Functions Of Digital Marketing Agencies - 0 views

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    Digital marketing is the same as online or internet marketing. The concept was borne because of the challenges involve in selling product or services online. Unlike offline marketing which involves physical techniques that requires little or no technical know-how, internet marketing requires specialized technical skills, because its medium of operation is after all digitalized.
popcurve

How Is Growth Hacking Different To Conventional Marketing And Why Does It Work So Well?... - 0 views

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    "Growth hacking is the creative use of low cost methods to recruit a small base of enthusiastic customers as unpaid Ambassadors to fuel buzz about their product."
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    "Growth hacking is the creative use of low cost methods to recruit a small base of enthusiastic customers as unpaid Ambassadors to fuel buzz about their product."
rahhulkumar

How to prioritize your business ideas? - 0 views

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    Today, businesses work in a very fragile and unstable environment. Consumers' preferences and expectations are continuously evolving. Some corporate leaders often argue that it is lack of new ideas that hinder successful tapping of the marketing needs. However, looking at the growing competition and the pace at which startups are expanding, it is clear that there is no dearth of ideas, merely the inability to prioritize and organize them.
Dominik Dubicki

Video via Web Conferencing Services Increase Virtual Meeting Effectiveness - 0 views

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    Video via Web conferencing services increases the effectiveness of virtual meetings. It enables you to see facial expressions and body language and increase engagement of the participants.
Pure Money Making

Gap.com - 0 views

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    Gap.com, as many of you may already know, is one of the world famous clothes stores. Now, they are giving you the opportunity to join them as affiliate ...
Pure Money Making

Best free unlimited web hosting - 0 views

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    Sure, you can get tons of results from search engines. But most of them turn out to be more annoying than useful. In the end, the results that we can count on are those which come from peer recommendation.
Pure Money Making

SEO techniques - 0 views

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    Increasing SEO is a game of patience. You are not going to realize a major change in your traffic overnight. It can take a lot of time if you are new to this. It is no different than having a brick and mortar store.
rahhulkumar

Why is content the most important element of digital marketing? - 0 views

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    Content Marketing is a term that is frequently used by digital marketers. Every person involved with digital marketing in some way or the other often talks about content marketing. - See more at: http://sixpl.com/blog/why-is-content-the-most-important-element-of-digital-marketing/#sthash.xujCl9xO.dpuf
popcurve

Headlines & The Prize of Attention - MarketingNative - 0 views

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    "In order to wrestle that attention away from your competitors and back to you, a reason needs to be given. This is where the Content you create and broadcast becomes your weapon of choice."
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    "In order to wrestle that attention away from your competitors and back to you, a reason needs to be given. This is where the Content you create and broadcast becomes your weapon of choice."
Kristian Torsten

Online Video Production - 0 views

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    The market of online videos is getting bigger and wider everyday. These days we can watch videos about anything on the internet. A large number of sites hold contents that can be viewed like Youtube, MyspaceTv, Yahoo Video, and more. Becoming easier and faster to access the internet, we can make our own videos and post them easily on websites. In other words, streaming videos has become increasingly easier.
Pure Money Making

Best internet affiliate programs - 0 views

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    Today I want to talk about my best internet affiliate programs, what was really good working. As nowadays, one of the smartest ways for the site owners to attract visitors, is to create an affiliate campaign on the similar niche as of their web site.
zahracasey

"Marketplace Software Businesses: Key Benefits to Starting One" - Marketplace Software - 0 views

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    An online marketplace platform or application that acts as a mediator between client and companies offering products or services in the B2B and B2C areas. From last few years, The graph of Online marketplaces software has been flourishing. Marketplaces software make interactions between customers and businesses possible. Marketplace software owners don't offer any products or services themselves. Their job is Provide a platform where marketplace members communicate. These newcomers are working alongside such giants as eBay, OpenTable, Uber, Airbnb, and Amazon. As per inquire about by Internet Retailer, 35 of the current top 75 online marketplaces software launched between 2010 and 2016.
ecartize

ECommerce Development | ECommerce Store Development - 0 views

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    Ecartize, one of the best eCommerce store development company has professional and skilled team of developers those work hard in driving your estore live in time. We offers eCommerce store development services to increase conversion rates and online visibility. For more detail mail us at: Info@ecartize.com or call: +1-332-223-8085.
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