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More and more businesses are moving their propositions online so that they can interact with their customers wherever they are the world. Shops that were previously restricted to trading in local markets can now sell their products nationally and in many cases globally. Others have reaped the benefits of reducing their overheads such as rent and boosting their profit margins as a result. As the .com bubble of the early 2000s demonstrated however it isn't simply a gold rush. To have an effective and competitive online proposition, an e-commerce site needs to perform well, have high uptime, process requests quickly and smoothly and be secure whenever a user interacts with it.

It is a fundamental part of a business's strategy to consider how their websites are hosted; how their servers can respond to high bandwidth if their sites become more popular, how they can ensure that they can keep up with changes in their online propositions, and the demands of their market place. The solution will often be colocation hosting, but what exactly is colocation and how does it work?

The following lens looks at the merits of two hosting options that are worth considering for clients or individuals who do not want to rent server/hosting resource from a hosting provider and instead invest in their own equipment.