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ARE 2012, the world's largest augmented reality event, invites you - The People - to discover the wonders of  augmented reality (AR). Register today with the Early Bird Discount and save $100 before it expires on March 21st. For the first time, ARE 2012 is reaching out beyond the tech world - to everybody out there - who is seeking to leverage AR to advance their business or their life.

Des jeux d'adresse aux activités manuelles, l'interactivité investissait tous les domaines ludiques au salon Laval Virtual. Florilège.

Nokia has today announced the beta launch of its City Lens augmented reality browser app for its Lumia range of Windows Phone devices. The app, already available for the company's Symbian devices, emphasizes urban discovery, displaying nearby points of interest - like reatuarants, museums or theaters - as an augmented reality view via your phone's camera, in a list or on a map depending on the device's current orientation. It offers easy access to professional reviews and contact details for places listed, and lets you share them with friends via SMS, email or social networks.

Un vent de modernité souffle sur les institutions muséales, et plusieurs d'entre elles prennent un coup de jeune avec l'apport des nouvelles technologies.

La strada e il mobile, l'arte e l'inatteso. Il progetto di Hub09 è un incontro inedito con la Street Art, arte dirompente e evanescente che grazie alla tecnologia può diventare viva, regalare fruizioni nuove e contenuti che vanno oltre… Urban Augmented Reality permette di inquadrare con il proprio smartphone l'opera di uno street artist e di vederla prendere vita in modo inaspettato. Potete scaricare l'applicazione gratuitamente su Apple Store: http://itunes.apple.com/app/hub09-social-tribe/id507118995?mt=8 o Google Play: https://play.google.com/store/search?q=hub09&c=apps

Head-mounted wearable computers present a bit of an interface problem. Voice-based head-mounted systems impart the impression that a person is murmuring to him or herself, and accelerometer-based systems that rely on head movement make users look like they have a nervous tic. One solution to the head-mounted-computer user interface conundrum involves hand gestures. Enter a new Google patent that seems to be the search giant's answer to controlling its Project Glass augmented reality system. Titled, "wearable marker for passive interaction," the patented system, which just went public Tuesday, would use a reflective infrared identifier placed on a user's hand to track and identify the user's gestures.

This will help sooth your kids' booboos: Johnson & Johnson has just introduced an augmented reality app that projects image of the Muppets on their Band-Aids.

Voici la toute première vidéo prise par les lunettes de Google. Plus quelques photos supplémentaires qui viennent s'ajouter à la première photo officielle dévoilée il y a 2 semaines. La vidéo montre une persective d'une personne en train de sauter sur un trampoline. L'image bouge beaucoup et la qualité semble rester correcte sans être exceptionnelle (on dirait qu'il y a des à-coups). La vidéo a été prise en 720p et dure exactement 15 secondes.

Les musées se réinventent avec les nouvelles technologies et instaurent de nouveaux liens avec leurs visiteurs, à l'instar du Louvre, qui dévoile jeudi 15 décembre sa nouvelle panoplie numérique.

Yet there's something intriguing about the concept of augmented reality, the notion of enhancing objects in the real world with virtual sounds and images and additional info. And when Google revealed earlier this year that it was developing glasses that will be part wearable computer, part digital assistant that flashes relevant data right before your eyes, augmented reality (AR) no longer seemed such a digital parlor trick. The geek gods had spoken. In fact, recent analysis by the London firm ABI Research concludes that the next big phase of AR-now largely played out on smartphones and tablets-will be through wearable tech. That's when the technology will become truly functional, when your glasses are able to tell you everything you want to know about the restaurants and stores on the block where you're walking.

"AR is advancing rapidly as a new medium, moving beyond just a technology. One of the things I've dedicated myself to in this field is exploring what AR does best and the opportunities that exist in AR as a medium for storytelling and creating engaging experiences. Each medium has unique characteristics to be harnessed, capabilities that extend beyond other mediums. We're presently in this exciting phase of AR, of identifying, as well as being able to technically influence, what these capacities and criteria are and can become. Just like film, television, radio and photography when first novel, AR presents brand new terrain ripe for creative exploration. With this comes the possibility of forming new conventions and developing a stylistic language of AR."

"The deal will see the Spanish telecoms giant bundle augmented reality tech with its advertising offerings and promote the Aurasma app to its 300 million customers. But will marketing use-cases finally make the technology fly?"

See the short list from the recent AR Summit for apps that are pushing the boundaries of technology and redefining engagement.

What's the future of retail, and how far away is it? Turns out that in the next couple of years, customers will be able to try on clothes and products at home with no shipping required. Technology will allow shoppers to virtually wear garments - smelling, hearing and feeling the fabric as if it were real.

the new 'MR (mixed reality) system' by canon enables the viewing of full-scale, 3-dimensional CGI in real environments. the full-vision headset donned by users integrates not only video cameras and displays but also a positional and directional sensor that ensure that the virtual image is seen at the proper perspective relative to the viewer. canon refers to the system as 'mixed reality' to contrast it from a simple superimposing of imagery onto the real environment, since the digital imagery is explorable in realistic 3D thanks to these sensors.

A set of contact lenses that turns the wearer's field of vision into a screen