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Home/ EDUC 439/639 Social Networking - Fall 2012/ Group items matching "persona behavior" in title, tags, annotations or url

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Mathieu Plourde

Here's To The Death Of "Personal Branding" On The Internet - 2 views

    "I'm not exactly sure who made being a "personal brand" a thing on the Internet, but I'd really like to sit down with them and ask them why they thought that it was a good idea. You see, an entire ecosystem of people looking to make money have cropped up around this notion of helping people become a "brand." Honestly, it's bull, and I'd like to see it stop. Why is it bull? Because unless you're Kim Kardashian and have a line of clothes or stinky fragrances, you are not a brand. You are a person."
    "It's honestly the people who figured out one day that being them was fun who are successful in life. They're weird, odd, loud, quiet, sexy, ugly, bald, rude, or funny and they don't care what other people think. I don't think that Box's CEO Aaron Levie took a class in "personal branding," I just think he's cool with being himself."
Mathieu Plourde

10 Types of Social Media Users & Building Your Strategy Around It - 0 views

    "People relate to social media in different ways and this post outlines the top 10 categories of personality styles of social media users. Understanding this will certainly make your job easier as you start to uncover the best ways to reach people by understanding their social personality."
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