The UL system has teamed up with the SAS software company of Cary, N.C. and MyEdu, of Austin, Texas, to create a massive data trove that should help make students more marketable to prospective employers and help those companies find the desired types of students.
"This partnership allows us to use data to connect the dots," Woodley said. "It allows us to use data to target-market opportunities to our students they may not have known about."