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Contents contributed and discussions participated by Elizabeth Koh

Elizabeth Koh

Jakob Nielsen Critiques Twitter - BusinessWeek - 0 views

  • But fundamentally, this micro-announcement service does serve two needs: to post updates with low overhead and to follow a concise stream of updates.
  • If you care about productivity, don't check your Twitter feed while you're trying to get work done. Disruptions are deadly for productivity because it takes several minutes to reorient the brain every time you go off track looking at something else. Stick to checking updates once per day—for example, during lunch. All the tweets will still be there.
Elizabeth Koh

Twitter Marketing: Why You Don't Need to Mass Follow Twitter Users - 0 views

  • A few days ago Twitter announced on their status blog that all Twitter users are only allowed to follow a maximum of 1000 people a day
  • It’s not about the follower count, its about conversions
  • When on Twitter itself, you can develop responsiveness through reciprocation
  • ...1 more annotation...
  • Network actively with the right Twitter users, talk to them, spread their links, give them feedback, support their content. Be a participant in their Twitter experience.
    Some tips for twittering from the marketing point of view. Relevant ideas to building a PLN too.
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